The article argues that the modern internet, dominated by social media algorithms and AI-generated content, has become a less authentic, attention-extracting environment, causing users to lose true engagement and agency. It advocates for returning to an internet usage style reminiscent of 1999, focusing on protocols like RSS, IRC, and email to regain control over content consumption, prioritize real human interaction, and reduce reliance on manipulative platforms. This approach aims to revive a more genuine and sovereign internet experience, countering the current trend of distraction and artificiality.
https://joshblais.com/blog/using-the-internet-like-its-1999/